kkmoat / WEB3 GROWTH

Turn good ideas into great communities.

I work across Web3 growth, community operations, and content—helping more people understand and use complex products.

Illustrated portrait of kkmoat wearing a unicorn hat
Computer science × Web3China ↗ Global
10years researching blockchain
5years in Web3 marketing
16K+content audience

Connecting technology and ecosystems with content and community.

Since 2021, I have helped Web3 teams enter the Chinese market, build localized communities, and develop healthy NFT markets.

I hold a bachelor’s degree in Computer Science and Technology and have long studied blockchain. My work spans product design, strategy, content, partnerships, community operations, and other multidisciplinary areas.

Sep 2024 — Present · 9 engagements
Mar 2026 — PresentSelf-employedCurrent

GANx Labs

Co-Founder

Building an integrated Web3 growth studio spanning KOL networks, content creation, community growth, TGE support, and ecosystem expansion, with end-to-end support from market-entry strategy to frontline execution.

KOL networksTGE strategyCommunity growthOperational support
Feb 2026 — PresentContract · RemoteCurrent

Reya Labs

Reya Chinese Community Manager

Managing Reya’s Chinese community across Discord, Atlas, governance forums, X, and WeChat. The role covers content localization, user support, AMAs, governance education, and retention programs, while continuously providing community data and user feedback to the product and governance teams.

0→1 channelsCommunity governanceContent localizationUser feedback
Jan 2026 — PresentContract · RemoteCurrent

Stacks Labs

Asia Ambassador Lead (China)

Growing the Chinese Stacks ecosystem through Dapp promotion, localized content, KOL collaboration, and user education. Built an integrated Chinese-language operating system across X, WeChat, Discord, and Telegram, with campaign efficiency significantly outperforming industry benchmarks.

160Ksingle-event impressions
5.5Kengagements
20+KOL participants
$14CPM | $29.60 industry benchmark
Ecosystem growthKOL marketingCommunity eventsContent operations
Jan 2026 — PresentContract · RemoteCurrent

Raiku

Head of Greater China

Leading Raiku’s community and ecosystem development in the Chinese market, including channel operations, content localization, developer outreach, product education, AMAs, and online and offline events. The role also connects Chinese users with the global team, turning market insights into product feedback, staking growth, and ecosystem partnerships.

2,512+estimated rkuSOL stake contributed
1,000+Chinese community members
4,500+cumulative event participation
40+online events
100+ stakers300+ Chinese content pieces3 offline eventsSolana ecosystem
May 2025 — Dec 2025Contract · RemoteCompleted

Nillion

Chinese Community Lead

Managed day-to-day operations for Chinese and international communities, including Discord moderation and onboarding, role and reward management, social content, event promotion, and user feedback loops. During the TGE cycle, coordinated volunteers and KOL content distribution to support narrative management and new-user onboarding.

200K+Chinese-language X impressions
800+Chinese community members
8 monthsfull TGE cycle
TGE narrativeVolunteer leadershipCommunity moderationEvent operations
Mar 2025 — Mar 2026Contract · RemoteCompleted

Switchboard

Chinese Community Lead

Supported the Chinese market throughout Switchboard’s full TGE cycle, covering content localization, market research, KOL screening, partnership coordination, Zealy task and points-system design, and real-time community operations across WeChat, Discord, Telegram, and X.

800KZealy participation addresses
130Kreviewed participants
10+X Spaces
500+live listeners
TGE supportZealy mechanicsMarket researchKOL screening
Dec 2024 — Dec 2025Contract · RemoteCompleted

Stacks Asia Foundation

Local Digital Ambassador

Localized and proofread official content, tutorials, and news for Chinese audiences while operating Discord, Telegram, WeChat, and X. Improved channel activity, built a WeChat community network, researched local partners and KOLs, and supported Stacks ecosystem events and collaborations across Asia.

500K+Chinese X account impressions
13months of collaboration
Multi-platformDiscord · Telegram · WeChat
Ecosystem advocacyContent localizationPartnership developmentTVL growth
Nov 2024 — Aug 2025Contract · RemoteCompleted

Stacking DAO

Community Manager

Built the official Chinese X account from zero and managed Chinese communities across WeChat and Discord, including a high-net-worth user group. Produced Chinese documentation and educational videos, organized Spaces and high-quality events, and coordinated cross-team collaboration across the Stacks ecosystem to drive product participation and TVL growth.

~2KChinese account followers
300K+cumulative impressions
10months of collaboration
0→1official Chinese X
High-value usersX SpacesUser educationTVL growth
Sep 2024 — Aug 2025Contract · RemoteCompleted

Zest Protocol

Community Manager

Built Zest Protocol’s Chinese market and community from zero to one across WeChat, Discord, Telegram, and X. Used localized education, KOL campaigns, community events, and Stacks ecosystem partnerships to improve onboarding efficiency, brand awareness, participation, and TVL.

3KChinese account followers
500K+cumulative impressions
12months of collaboration
0→1Chinese market & community
Bitcoin DeFiCommunity launchKOL collaborationTGE support
01

Communities at scale

Built Chinese communities from zero to more than 1,000 members; Raiku community events alone generated over 4,500 cumulative participations.

02

Content & reach

Built a personal content audience of more than 16K and delivered documented campaign reach ranging from 160K to 500K+ across partner ecosystems.

03

TGE & ecosystems

Supported Nillion, Switchboard, and Zest through TGE milestones while connecting the Chinese Raiku, Stacks, and Solana ecosystems through partnerships and events.

HAVE A PROJECT TO BUILD TOGETHER?

Let's build something that matters.

Community, growth, partnerships, and content.

Offline moments06 / Community moments
01
02
03
04
05
06